Look & Settings
Styling the site
Colours, buttons and banner images — the settings that make the site look like your brand.
Last updated September 2, 2026
The style settings carry the brand across the whole site, so a new page looks right without anybody styling it.
| Setting | Affects |
|---|---|
| Background and button colours | The whole site. A colour preview shows what you are choosing. |
| Button styles | How every call to action looks. |
| Banner images | The imagery at the top of pages. |
Getting colours right
- Use your actual brand values, not something close from memory.
- Check the contrast. A button in a pale brand colour with white text is unreadable in sunlight, which is where phones are used.
- One accent. A site where four things compete for attention has no call to action.
Banner images
Use your own photography where you possibly can. Stock imagery is recognisable, and a real photograph of your work outperforms it — particularly for a local business, where the visitor is trying to work out whether you are real.
CHANGES APPLY EVERYWHERE, IMMEDIATELY
Style settings are site-wide and live. Make them when you can look at a few pages afterwards, not at the end of the day.
See it working
A franchise website running on Gorilla Dash
Hungry Gorilla is a demonstration website for a made-up cafe franchise. Its pages, location pages, menus, online ordering and enquiry forms are all managed in Gorilla Dash, so you can see how the pieces fit together before you build your own.
Open the demo websitedemo.gorilladash.com