Network Posting
Letting tribes edit a network post
When to let tribes change the wording, when to lock it, and how to brief them either way.
Last updated September 2, 2026
Tribe editable decides whether a tribe can change the post they received before it goes out from their pages.
When to allow it
| Let them edit | Lock it |
|---|---|
| Anything that needs local detail — an address, an opening time, a local offer. | Legal or regulated wording. |
| Posts where a local voice performs better than a corporate one. | Brand launches where consistency is the point. |
| Content going to tribes that are good at social. | Anything with pricing or terms that must not vary. |
Brief them either way
Use the message to tribes to say which it is. "Add your own opening times, keep the offer wording exactly" is a useful instruction; a locked post with no explanation just makes tribes feel managed.
EDITABLE MEANS THEIR VERSION, NOT YOURS
Once a tribe has edited their copy, changes you make centrally do not overwrite it. If a correction has to reach everybody — a wrong date, a pulled offer — contact the tribes directly rather than assuming an edit at the top fixes it.
A middle path that works
Lock the offer and let them add a line. Most networks find that gets both the consistency head office wants and the local flavour that actually gets engagement.