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Platform Mapping

Platform mapping: how ezCater and Toast line up with your menu

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Why the same product exists three times, what a mapping is, which direction is which, and what the statuses mean. Start here.

Last updated September 2, 2026


If your locations sell through ezCater or run Toast at the till, the same product exists in three places: as a Gorilla Dash menu item, as an ezCater menu item, and as a Toast menu item. Each system names and identifies it its own way. Platform mapping is where you tell Gorilla Dash which is which, so that an order placed on a platform lands against the right product in your reporting, and so that a Gorilla Dash product can be expressed in the platform's own terms.

A tribe is one location, branch or business unit inside your organisation. Gorilla Dash keeps a mirror of every location's platform menus, so a mapping made once at organisation level covers every location that sells the product.

Two directions, two screens

A mapping joins one Gorilla Dash product to one platform product. You can look at that join from either end, and the module gives you a screen for each. The toggle at the top of both screens switches between them; the platform selector chooses ezCater or Toast.

ScreenRows are…Answers the question
ezCater → Gorilla Dashevery product on the ezCater menus, across all locationsWhen an ezCater order comes in for this product, which Gorilla Dash product is it? Anything unmapped here cannot be attributed.
Gorilla Dash → ezCaterevery Gorilla Dash product on an Active menuWhich ezCater product does this Gorilla Dash product correspond to, and at how many locations does that hold?

Both screens edit the same mappings — mapping "Bread Box" to ezCater's "Bread Box" on one screen shows up on the other. The direction you start from is a matter of which list you are working through. Most people start from the platform side, because every platform product must map to something, while a Gorilla Dash product that is not sold on the platform is fine unmapped.

What the statuses mean

StatusMeaning
Not mapped / Needs mappingNo link yet. An incoming order line for this product cannot be attributed.
SuggestedGorilla Dash matched it by name but nobody has confirmed it. Suggestions are not used until confirmed.
Confirmed / MappedA person confirmed the link (or it was seeded from the platform's own data). This is the only state that counts.
Mapped at some locationsNo organisation-wide link, but one or more locations have their own. Orders at the other locations cannot be attributed.
Mapped more than onceTwo Gorilla Dash products are confirmed onto the same platform product organisation-wide, so an incoming line is ambiguous. Unmap one.
ImportedThe platform product is only known from a spreadsheet you uploaded; the platform has not shown it on a real menu yet, so the mapping cannot take effect until it does.

Reach: brand-wide or local

Each platform product shows how many of your location menus carry it. All 104 locations is a brand-wide product; Multi-location · 5 of 104 is carried by some; 1 location only is a product one franchisee added themselves. Neither ezCater nor Toast marks a product as "brand-wide" — this count is how you tell, and the Reach filter lets you work through the brand-wide products first, where each mapping does the most good.

What is not a mapping

  • Mapping does not change your menus, your prices or anything on the platform. It is a lookup table.
  • Mapping does not create Gorilla Dash products — unless you ask it to, from the ezCater → Gorilla Dash screen, when none of yours fits.
  • Mapping is per platform. A product mapped for ezCater is not thereby mapped for Toast.
The one rule
The goal is simple to state: every product a customer can order on ezCater or Toast should point at exactly one Gorilla Dash product. The screens exist to make the gaps visible and to close them quickly.
Next · Platform MappingMapping ezCater or Toast products to your menu