Products
Importing products
The spreadsheet wizard, how duplicates are matched, and the limits of rolling an import back.
Last updated September 2, 2026
There are three ways to get products in: a spreadsheet, a supplier's own catalogue, and a supplier API. The spreadsheet is the one most people use.
The wizard
Upload the file, then work through the steps: import configuration, mapping your categories, ranges and item type, mapping the columns, then images, variants and specifications.
A Supplier is required — you cannot get past the second step without one, and there is no way to import supplier-less products.
How duplicates are matched
On the identifier in your file, together with the supplier. That is what makes repeat imports safe — the same file run twice updates rather than duplicating.
| Strategy | On an existing product |
|---|---|
| Overwrite | Updates it in place. |
| Ignore | Leaves it completely alone. |
| Create | Does not look — always adds a new product. |
Rows with no name are skipped entirely.
The action column deletes products
Rolling an import back
Importing from a supplier
Open a supplier for its own categories and items. Map them to your categories, ranges and item type, then import — a whole category at a time or item by item. Use Fetch Latest Data first to refresh what the supplier is offering.