Jay and McKay Bickmore are expanding their franchising legacy with a new three-unit development deal for Konala, the rising healthy quick-service dining brand. The partnership marks another milestone for the brothers, whose family has operated more than 100 Subway restaurants over the past three decades. Now, they are channeling that experience into bringing Konala’s health-focused menu to the growing market of St. George, Utah.
Jay Bickmore has spent over 20 years managing and developing franchise locations across multiple states. His success with Subway and Crumbl, where he opened eight stores in Orlando and seven more between Texas and Alabama, has earned him a reputation for operational excellence and growth strategy. Returning to Utah, Jay said that Konala felt like the right fit for the next chapter. “Franchising is in our DNA,” he said. “After seeing what Konala stands for and how it serves its guests, I knew this was something special.”
For McKay Bickmore, the decision to join Konala was equally personal. “When I first discovered Konala, it immediately stood out because it’s exactly what I’ve been looking for as a customer,” he said. “It’s the perfect balance of quick, healthy, and satisfying.” His enthusiasm reflects a broader trend among franchise operators seeking brands that meet the growing demand for nutritious, accessible dining options.
The Bickmores’ agreement is part of Konala’s wider effort to expand its national footprint with partners who bring both experience and vision. The brand has carved out a niche in the fast-casual space by offering menu options that combine flavor, speed, and wellness. With the Bickmores’ proven track record in multi-unit operations, Konala’s Utah debut is expected to set the stage for additional regional growth.
This partnership highlights the evolving nature of franchising, where established operators are increasingly drawn to brands that reflect changing consumer values. For Jay and McKay Bickmore, it represents both a return to their entrepreneurial roots and a step into the future of fast-casual dining. Their journey with Konala captures the intersection of experience, innovation, and purpose that defines the next generation of franchise leadership.
