Gorilla Dash centralised social media management for Graze Craze. Head office created branded campaigns, and each store could localise posts with their own platters, events, and customer stories. All posts flowed through brand-approved templates, ensuring a consistent look and message. Content was scheduled and published to Facebook, Instagram, Google Business, and LinkedIn from one dashboard.

Graze Craze saw rapid growth in engagement across the country. Stores that rarely posted became active, national campaigns rolled out smoothly, and local franchisees were able to share authentic content without breaking brand guidelines. With full reporting across the network, the marketing team could finally measure what worked — and build smarter campaigns that drove real franchise-level growth.

Social Media

One Platform for Every Channel — and Every Location

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Social Media Built for Franchise Networks

Social media is one of the most powerful marketing channels for franchise brands — but managing it across dozens or hundreds of locations can feel impossible. Some locations post too often, others not at all, and the brand message becomes inconsistent. Gorilla Dash solves this with a social media platform built specifically for franchise systems. Head office can create campaigns and push them out across every franchise location’s social accounts, while franchisees can create their own posts within brand guidelines. Content can be produced centrally and then localised at each store, ensuring a perfect balance between brand consistency and local authenticity. Post everywhere — Facebook, Instagram, LinkedIn, Google Business Profiles, and more — from one easy dashboard. Track performance at both the franchisee level and brand level, giving you a complete picture of engagement, reach, and activity across the network.

What's included?

Centralised Campaigns: Head office can create campaigns and distribute them instantly to every franchise location.
Localised Posting: Franchisees can personalise content within brand rules, adding local images, stories, or offers.
Multi-Channel Publishing: Post to Facebook, Instagram, LinkedIn, Google Business, and more from one dashboard.

“Before Gorilla Dash, every store handled social media differently. Now we run national campaigns with local flavour, and our engagement has never been stronger. The franchisees absolutely love how easy it is.”

— Evan Foster

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Smarter Social Media for Multi-Location Brands

Create once, publish everywhere — with full local flexibility and brand control.

“It’s the first time our franchisees and our national marketing team have felt like they’re working from the same playbook.”

Gorilla Dash gives franchisors and franchisees a shared social media engine. Head office can build beautifully branded campaigns, pre-approved templates, seasonal offers, and product launches — then push them out to every location. Franchisees can localise campaigns with store-level details, team photos, customer stories, and local promotions. All content is governed by your brand guidelines, ensuring every post aligns with your identity. Franchisees can manage their calendars, schedule posts, and track performance without needing multiple logins or apps. On the analytics side, Gorilla Dash delivers both store-level reporting and franchise-wide insights. Track reach, engagement, posting activity, follower growth, and campaign performance — so you know exactly which content works and which locations need support. It’s social media, finally built for the franchise world.

Case Study:How Graze Craze Grew Their Social Presence With Gorilla Dash

Graze Craze franchise locations were handling social media at different levels of consistency. Some stores posted frequently, others rarely posted at all, and brand messaging varied from location to location. Their national marketing team struggled to run system-wide campaigns and had no visibility into how each store was performing.

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