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Build-A-Bear Unleashes the Lloromannic Duo Just in Time for Halloween
Franchise Industry NewsGorilla Dash
4 weeks ago

Build-A-Bear Unleashes the Lloromannic Duo Just in Time for Halloween

Build-A-Bear is expanding its seasonal merchandise strategy with the first full-sized Lloromannic plush collection, reinforcing the appeal of exclusive licensed products for collectors. As brands launch limited-time campaigns, the Media Library feature in Gorilla Dash helps franchise teams keep promotional assets organized and readily available across multiple locations.

Build-a-Bear Just Turned Hogwarts Into a Plush Toy Empire
Gorilla DashFranchise Industry News
2 months ago

Build-a-Bear Just Turned Hogwarts Into a Plush Toy Empire

Build-a-Bear has expanded its Harry Potter partnership with a new Hogwarts-themed plush collection and a promotional giveaway aimed at fans across multiple generations. The launch highlights the continued commercial strength of entertainment licensing, while tools such as Gorilla Dash can help support Competitions and Promotions management and customer engagement campaigns.

Build-A-Bear Rolls Out Mysterious Summer Deals: Give a Damn About A Hug
Gorilla DashFranchise Industry News
3 months ago

Build-A-Bear Rolls Out Mysterious Summer Deals: Give a Damn About A Hug

Build-A-Bear Workshop is celebrating the summer season with a series of mystery offers that will be revealed weekly through mid-July. The campaign combines value-driven promotions with an element of surprise to encourage ongoing customer participation. Gorilla Dash includes Competitions and Promotions capabilities designed to help franchisors coordinate campaigns and manage promotional initiatives across their networks.

Build-A-Bear Unveils Its Biggest Halloween “OctoBEAR” Line Yet
Franchise Industry NewsGorilla Dash
last year

Build-A-Bear Unveils Its Biggest Halloween “OctoBEAR” Line Yet

Build-A-Bear’s 2025 Halloween collection marks its most ambitious seasonal rollout to date, introducing new characters, glowing features, and expanded appeal across age groups. The Posable Bat reportedly sold out within weeks, while fan favorites like Spooky Kitty, Zombie Axolotl, and Skelebara entered the spotlight. The offering underscores Build-A-Bear’s strategy of blending nostalgia, trend design, and multi-demographic reach.

Build-A-Bear Workshop, Inc. Adds Retail Dynamo Richard A. Johnson to Board of Directors
Franchise Industry NewsGorilla Dash
2 years ago

Build-A-Bear Workshop, Inc. Adds Retail Dynamo Richard A. Johnson to Board of Directors

Build-A-Bear Workshop, Inc. appoints seasoned retail veteran Richard A. Johnson to its Board of Directors, bringing valuable expertise.

Strut Your Stuff in Style with the Cluck-tastic KFC x Build-A-Bear Collection
Franchise Industry NewsGorilla Dash
2 years ago

Strut Your Stuff in Style with the Cluck-tastic KFC x Build-A-Bear Collection

The Economist-style extract: A surprising collaboration between Build-A-Bear and KFC introduces a unique food-inspired fashion collection, blending creativity and comfort.

Build-A-Bear x Hello Kitty® and Friends Workshop: Where Imaginations Soar and Cuteness Reigns Supreme!
Franchise Industry News
2 years ago

Build-A-Bear x Hello Kitty® and Friends Workshop: Where Imaginations Soar and Cuteness Reigns Supreme!

Build-A-Bear x Hello Kitty® Workshop in LA epitomizes whimsy and charm for fans young and old. Unleash imagination and celebrate Sanrio's legacy.

Get Ready to Cheer Loud: Build-A-Bear Workshop's Spectacular Collaboration with Varsity Spirit
Gorilla DashFranchise Industry News
2 years ago

Get Ready to Cheer Loud: Build-A-Bear Workshop's Spectacular Collaboration with Varsity Spirit

Build-A-Bear Workshop and Varsity Spirit unite to bring spirit, teamwork, and creativity to the world of cheerleading.

Build-A-Bear Workshop's New Board Book 'Friends Forever' Sparks Creativity and Connection for Kids and Adults Alike
Franchise Industry NewsGorilla Dash
2 years ago

Build-A-Bear Workshop's New Board Book 'Friends Forever' Sparks Creativity and Connection for Kids and Adults Alike

Build-A-Bear Workshop unveils enchanting "Friends Forever" board book with interactive features, inspiring joy and friendship. Celebrate at workshops Oct 2 and 9.

Build-A-Bear Workshop Scores Touchdown with Exclusive Partnership with Super Bowl LVIII Champs, Kansas City Chiefs
Franchise Industry NewsGorilla Dash
2 years ago

Build-A-Bear Workshop Scores Touchdown with Exclusive Partnership with Super Bowl LVIII Champs, Kansas City Chiefs

The prestigious Build-A-Bear Workshop teams up with the Kansas City Chiefs, providing an immersive fan experience at live games and digital interactions.

Build-A-Bear Workshop Unleashes Early Halloween Collection in Response to Product Leak Madness
Gorilla DashFranchise Industry News
2 years ago

Build-A-Bear Workshop Unleashes Early Halloween Collection in Response to Product Leak Madness

Build-A-Bear Workshop responds to leaked product details with a surprise Halloween collection release, embracing the festive spirit to enchant customers.

Build-A-Bear Workshop Unveils 'Stuff You Love Cub Condo Event' for Personalized Stuffed Creations
Gorilla DashFranchise Industry News
2 years ago

Build-A-Bear Workshop Unveils 'Stuff You Love Cub Condo Event' for Personalized Stuffed Creations

Build-A-Bear introduces exclusive "Stuff You Love Cub Condo Event," empowering creativity in a fun environment for Bonus Club members.

Build-A-Bear Workshop Celebrates International Day of Play and Promotes Learning and Well-Being with Special Event and Giveaways
Gorilla DashFranchise Industry News
2 years ago

Build-A-Bear Workshop Celebrates International Day of Play and Promotes Learning and Well-Being with Special Event and Giveaways

Build-A-Bear Workshop's International Day of Play promotes learning and generosity with free teddy bears and literacy donations.

Build-A-Bear Workshop and Paramount Pictures Unite to Enchant Children Nationwide with 'IF' Collaboration
Gorilla DashFranchise Industry News
2 years ago

Build-A-Bear Workshop and Paramount Pictures Unite to Enchant Children Nationwide with 'IF' Collaboration

Build-A-Bear and Paramount Pictures enchant with 'IF' collaboration; workshop experience and exclusive merchandise spark creativity nationwide.

Get Ready to Spring into Easter with Build-A-Bear's Whimsical Collection!
Franchise Industry News
3 years ago

Get Ready to Spring into Easter with Build-A-Bear's Whimsical Collection!

Build-A-Bear Workshop's Easter collection combines charm and interactive experiences, inviting families to create special holiday memories.

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