Poolwerx, the global powerhouse in pool and spa maintenance, is making waves as it announces some major changes in its leadership team. Founder and former CEO John O'Brien is stepping aside to transition into a Non-Executive Director role, but fear not, dear readers, as he is not abandoning ship just yet. O'Brien will continue to steer the company's growth and strategy, making sure the brand stays on course towards success while upholding its core values.
Taking the reins as the new Global Executive Director is none other than Steve Greenbaum, a man with enough operational experience to make your head spin. Greenbaum's impressive background in franchising and leadership promises to bring a fresh wave of innovation and growth to Poolwerx as it continues its quest for global domination.
Speaking of domination, Poolwerx has a laser focus on franchisee profitability, success, and, of course, world domination. With a network of 185 stores and over 700 service vehicles spread across Australia, New Zealand, and the United States, this aquatic empire shows no signs of slowing down.
But that's not all, folks. Nic Brill isn't just another pretty face at Poolwerx ANZ; he's the CEO, the man with the plan, the one who will lead the charge in Australia and New Zealand, ensuring that Poolwerx remains at the forefront of the pool and spa maintenance industry.
So, grab your goggles and jump into the deep end with Poolwerx as it makes a splash in the world of franchising. With O'Brien at the helm, Greenbaum steering the ship, and Brill making waves down under, Poolwerx is on track to conquer the pool and spa world, one ripple at a time. Watch out, world – Poolwerx is coming for you.
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Poolwerx Makes Waves: Founder John O'Brien Transitions as Steve Greenbaum Takes the Reins
Wednesday 16th April, 2025
Gorilla Dash
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Poolwerx Makes a Splash in Leadership Shake-Up
- Founder John O'Brien is transitioning to a Non-Executive Director role but will still oversee the company's growth and strategy.
- Steve Greenbaum is the new Global Executive Director, bringing significant operational experience and a focus on innovation and growth to Poolwerx.
- Poolwerx has a strong emphasis on franchisee profitability, success, and expansion, with a network of 185 stores and over 700 service vehicles across Australia, New Zealand, and the United States.
Key Facts:
| Founder Transition | John O'Brien stepping aside as CEO to transition into Non-Executive Director role. |
|---|---|
| New Global Executive Director | Steve Greenbaum taking over the role with extensive franchising and leadership experience. |
| Global Presence | Poolwerx has a network of 185 stores and over 700 service vehicles in Australia, New Zealand, and the United States. |
| Focus on Franchisee Profitability | Poolwerx has a laser focus on franchisee profitability and success. |
| CEO of Poolwerx ANZ | Nic Brill is the CEO in charge of leading Poolwerx in Australia and New Zealand. |
Disclaimer:
If any facts in our articles are incorrect or you would like an article removed please email us at news@gorilladash.com.
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