Marco’s Pizza has strengthened its leadership ranks with the appointment of Brad Smith as Vice President of Franchise Growth. The move brings nearly three decades of franchising experience to one of the fastest growing pizza brands in the country. Smith’s background spans international markets and a broad mix of sectors, giving the company access to a leader with a record of guiding brands from early stage concepts to global scale.
Gerardo Flores, Chief Development Officer of Marco’s Pizza, said Smith offers a blend of strategic vision and operational depth that the company needs as it prepares for its next phase of expansion. He noted that Smith’s experience building systems and supporting franchise operators positions him well to help drive sustained growth. Smith is known for overseeing brand development efforts that have resulted in more than three thousand locations worldwide across various industries.
Throughout his career, Smith has been a consistent presence at major franchising events and is regarded as a thought leader in growth strategy. His work has earned recognition from Franchise Business Review, which has placed him in its top fifty since 2011. His arrival at Marco’s signals a clear focus on accelerating multi-unit development while extending the brand into international territories, particularly in Latin America and the Caribbean.
Smith will oversee initiatives tied to the company’s long term development plans, including the recruitment of experienced operators and the expansion of support systems for franchise owners. These efforts are supported by strong financial performance across the system. The company’s Franchise Disclosure Document reports an average unit volume of 1.3 million dollars for the top quarter of its locations.
Marco’s Pizza also continues to offer incentive programs designed to lower entry barriers for multi-unit franchisees. These programs have become a meaningful part of the brand’s strategy to attract experienced operators and maintain momentum in competitive markets. With Smith now guiding the franchise growth agenda, the brand expects to strengthen its position as a leading choice among pizza operators and investors.
