The limited-time Doomsday Dipping Box pairs fan-favorite snacks with themed sauces and eight collectible magnets ahead of Marvel Studios’ upcoming film.
- Jack in the Box releases a limited-edition Doomsday Dipping Box.
- Features crispy Popcorn Chicken, Mozzarella Sticks, and themed sauces.
- Offers collectible Marvel-inspired magnets with each purchase.
Jack in the Box is bringing Marvel fandom to the drive-thru with the upcoming launch of its Doomsday Dipping Box, a limited-time menu promotion tied to Marvel Studios’ Avengers: Doomsday. Available at participating U.S. locations beginning November 5, the meal combines familiar fast-food favorites, themed sauces and collectible merchandise ahead of the film’s scheduled theatrical release on December 18.
The Doomsday Dipping Box includes popcorn chicken, two mozzarella sticks, two tacos, seasoned curly fries and a drink, served in custom packaging inspired by the film. Three dipping sauces complete the lineup: Assemble Sauce, a new mystery sauce; Mutant Marinara, a returning limited-time option; and Fantastic Buttermilk Ranch. The combination gives customers several ways to mix and match flavors while connecting the meal to the Marvel universe.
Collectibles are another part of the promotion. Each box comes with one randomly selected, blind-bagged magnet from a set of eight special-edition designs inspired by Avengers: Doomsday. The magnets fit together like puzzle pieces, encouraging fans to collect the complete set. Popcorn chicken and mozzarella sticks will also be available separately in select sizes and meal combinations, extending the promotion beyond the featured box.
Katelyn Zborowski, chief marketing officer at Jack in the Box, said the company aims to bring together popular cultural interests and its own distinctive approach to food. The collaboration places a recognizable entertainment property alongside the brand’s playful menu identity, giving the company a timely campaign ahead of a major film release. The Doomsday Dipping Box will be available for a limited time while supplies last, at participating restaurants, through the Jack in the Box app and on the company’s website.
For franchise businesses, entertainment tie-ins and seasonal launches require coordinated messaging, clear offer details and consistent execution across locations. The Competitions and Promotions feature available through Gorilla Dash offers one way to organize promotional campaigns and their supporting information. This is a general application of the feature, not an indication that Jack in the Box uses the platform. With its themed food, collectible magnets and limited availability, the Doomsday Dipping Box illustrates how a restaurant brand can turn a menu launch into a broader customer experience.
Key Facts:
| Doomsday Dipping Box Launch | Jack in the Box is introducing the Doomsday Dipping Box, featuring a selection of bite-sized snacks and themed sauces, starting November 5. |
|---|---|
| Marvel Collaboration | Jack in the Box is collaborating with Marvel Studios to celebrate the release of "Avengers: Doomsday." |
| Limited Edition Magnets | The food package includes one of eight collectible magnets, each inspired by the Avengers theme. |
| Themed Sauces | The Doomsday Dipping Box features new and returning sauces like Assemble Sauce, Mutant Marinara, and Fantastic Buttermilk Ranch. |
| Popcorn Chicken and Mozzarella Sticks | Fan favorite items like Popcorn Chicken and Mozzarella Sticks are included in the box for a limited time. |
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