Applebee's Annual Fundraiser Delivers Sweet Support for Pediatric Cancer Research
Applebee's has kicked off its yearly initiative to raise funds for the renowned Alex's Lemonade Stand Foundation (ALSF), an organization dedicated to advancing pediatric cancer research. The beloved eatery is channeling its philanthropic spirit through a simple yet impactful campaign – for each NEW Rockin' Poppin' Strawberry Lemonade sold, Applebee's will generously donate 50¢ to ALSF.
Since forging their partnership in 2005, Applebee's has been a steadfast supporter of ALSF, contributing over $16 million to the cause. To ensure that guests can easily join in the fight against childhood cancer, Applebee's has introduced creative ways for patrons to show their support. Whether it's adding digital lemons to their cart, grabbing a refreshing lemonade, or donating while purchasing an Applebee's gift card, everyone can play a part in honoring ALSF's Childhood Cancer Heroes.
The roots of ALSF trace back to the heartwarming story of Alexandra "Alex" Scott, who at the tender age of four, set up a lemonade stand to raise funds for pediatric cancer research. What began as a small-scale endeavor has grown into a global fundraising movement, inspiring individuals and organizations like Applebee's to contribute to this critical cause.
Beyond the ALSF fundraiser, Applebee’s mission of "Doin' Good in the Neighborhood®" extends to supporting a variety of local community causes. This commitment to giving back underscores Applebee's identity as a casual dining brand with a robust emphasis on community engagement and charitable endeavors.
As a household name in the restaurant industry, Applebee's vast network of locations across the U.S. and internationally serves as a powerful platform for driving positive change. By aligning with ALSF and embodying the spirit of philanthropy, Applebee's exemplifies how corporate giants can leverage their reach to make a meaningful impact on society.
In a world where corporate social responsibility takes center stage, Applebee's serves as a shining example of a brand that not only delights taste buds but also nourishes the community. This partnership with ALSF is a testament to the power of collective action in the fight against pediatric cancer, proving that every sip of lemonade can create ripples of hope for children battling this formidable disease.
Home>
Applebee's Squeezes Support for Pediatric Cancer Research with Rockin' Poppin' Strawberry Lemonade Fundraiser
Wednesday 31st July, 2024
Gorilla Dash
Competitions and Promotions
What's included?
Branded Competitions — Run customisable promotions that capture warm leads across your entire franchise network
Automatic Lead Routing — Send entries to the right franchisee instantly with rules-based allocation and follow-up workflows
Leaderboards & Attribution — Motivate teams with live performance rankings and track sales outcomes back to each campaign
Applebee's Rockin' Poppin' Strawberry Lemonade Campaign Supports Pediatric Cancer Research
- Since 2005, Applebee's has donated over $16 million to the Alex's Lemonade Stand Foundation (ALSF) to support pediatric cancer research.
- Applebee's initiative involves donating 50¢ to ALSF for each NEW Rockin' Poppin' Strawberry Lemonade sold, making it easy for guests to contribute.
- The roots of ALSF trace back to Alexandra "Alex" Scott, who started a lemonade stand at the age of four to raise funds for pediatric cancer research, inspiring a global fundraising movement.
Key Facts:
| Applebee's Fundraiser | Applebee's has launched an annual fundraiser to support the Alex's Lemonade Stand Foundation (ALSF) for pediatric cancer research. |
|---|---|
| Donation Mechanism | For every NEW Rockin' Poppin' Strawberry Lemonade sold, Applebee's donates 50¢ to the ALSF. |
| Support Amount | Applebee's has contributed over $16 million to ALSF since partnering with them in 2005. |
| Community Engagement | Applebee's offers various ways for patrons to support the cause, such as adding digital lemons to their cart, purchasing lemonade, or donating when buying a gift card. |
| ALSF Origin | Alex's Lemonade Stand Foundation (ALSF) was inspired by Alexandra 'Alex' Scott, who started a lemonade stand to fund pediatric cancer research at the age of four. |
| Brand Identity | Applebee's commitment to giving back and community engagement aligns with their ethos of 'Doin' Good in the Neighborhood®'. |
| Global Impact | Applebee's vast network of locations in the U.S. and globally serves as a platform for driving positive change and supporting charitable initiatives. |
| Corporate Social Responsibility | Applebee's partnership with ALSF showcases how corporate giants can make a meaningful impact by supporting critical causes like pediatric cancer research. |
Disclaimer:
If any facts in our articles are incorrect or you would like an article removed please email us at news@gorilladash.com.
Want to know more how Gorilla Dash's Marketing Automation supports outbound campaigns?
Book easily a FREE walkthrough with our friendly team
Select
Time
Details
Confirm
Select your preferred time slot.
Book a free 15 min chat
Book a 40 min walkthrough
Your franchise business is complicated.
Your software shouldn’t be.
Dive into a world where franchise marketing, operations, and finance reporting solutions are not just advanced, but custom-fitted to the distinct needs of the franchise industry. Because your franchise deserves more than off-the-shelf software—it demands solutions as unique as your vision.
Connect with Gorilla Dash and transform the way your franchise thrives.
