Zarraffa's Coffee has deepened its roots in New South Wales with the opening of a new drive-thru location in Heatherbrae, marking its second site in the Hunter region. The café, located at 2179 Pacific Highway, blends convenience with community impact, creating approximately 30 new local jobs through the company’s comprehensive training program. For Zarraffa’s, the expansion is more than just business growth—it represents a continued commitment to regional development and customer connection.
The Heatherbrae store is operated by franchisees Trent Moody and Oliver Humphry, who also manage the brand’s Belmont North location. Together, the duo brings years of experience and local insight to the new site. Moody described the launch as a milestone that reflects their shared dedication to quality and consistency, both in coffee and service. “This journey has been one of learning, growth, and passion for what we do every day,” he said.
Inside the drive-thru, customers can expect the signature Zarraffa's Coffee menu, paired with a range of freshly baked goods and hearty breakfast options. The café has been designed for efficiency and comfort, catering to busy commuters while maintaining the brand’s hallmark hospitality. Its strategic placement along a major highway offers both convenience and visibility, ensuring it becomes a staple stop for locals and travelers alike.
Zarraffa's Coffee has grown from a small Gold Coast roaster into one of Australia’s most recognized homegrown café brands. With over 80 stores now operating nationwide, the company continues to accelerate its expansion strategy, focusing on accessible drive-thru formats that meet evolving consumer preferences. The brand’s leadership has set an ambitious goal of surpassing 200 locations by the time the Brisbane Olympics arrive in 2032.
For Zarraffa’s, the Heatherbrae opening underscores a broader vision—one that blends entrepreneurial opportunity, local employment, and a genuine love for coffee culture. As more Australians embrace the convenience of high-quality, on-the-go service, the brand appears well-positioned to fuel that demand, one cup at a time.
