Strickland Brothers, the automotive quick service franchise known for its drive thru oil changes, has secured new financing that positions the brand for its next phase of expansion. The company announced a partnership with Golub Capital and Audax Strategic Capital, strengthening its ability to grow through acquisitions while extending its footprint across the United States. The financing comes as the brand continues to build momentum across nearly 300 locations in 27 states.
Founded in 2016, Strickland Brothers has scaled rapidly by focusing on speed, simplicity, and customer convenience. Its model allows drivers to remain in their vehicles while technicians complete oil changes in about ten minutes, an approach that has resonated with consumers seeking efficiency without sacrificing service quality. Justin Strickland, the company’s founder and chief executive officer, said the new financing provides added flexibility to scale the business while remaining focused on delivering a consistently high customer experience.
The transaction was supported by Princeton Equity Group, which includes Strickland Brothers in its portfolio. Phil Piro of Princeton Equity Group pointed to the brand’s disciplined growth strategy and strong unit economics as key drivers of its continued expansion. He noted that favorable dynamics within the automotive service sector create a clear runway for the company to deepen its national presence.
Golub Capital and Audax Strategic Capital also expressed confidence in the franchise’s platform and leadership. Spyro Alexopoulos of Golub Capital and Kumber Husain of Audax Strategic Capital highlighted the strength of the management team and the scalability of the operating model as central to their investment decision. Both firms emphasized their support for Strickland Brothers’ long term growth plans.
As competition intensifies in the quick lube segment, Strickland Brothers enters its next chapter with added financial backing and a clear strategic vision. The deal underscores how targeted investment continues to shape franchise growth in automotive services, where operational efficiency, trusted leadership, and customer loyalty remain critical advantages.
