Gorilla Dash

Hand & Stone Just Hired a Franchise Heavyweight to Lead Its Next Chapter

Friday 3rd July, 2026
Hand & Stone Just Hired a Franchise Heavyweight to Lead Its Next Chapter

Gorilla Dash

Memberships and Subscriptions

What's included?

End-to-End Membership Management — Create subscription packages, set inclusions, and standardize membership offerings across every franchise location

Automated Billing & Renewals — Manage recurring payments, automate renewals, and connect payment gateways to reduce churn and admin work

Local Tools with Central Oversight — Empower franchisees with location-level tools while maintaining organisation-wide reporting and performance visibility

Former Subway executive Carrie Walsh takes the helm as CEO, bringing decades of franchise leadership to one of North America's largest spa brands.

  • Carrie Walsh appointed as Hand & Stone CEO effective July 1.
  • Walsh previously served as interim CEO of Subway.
  • Walsh has extensive franchise and brand leadership experience.

Hand & Stone Massage and Facial Spa has completed its executive leadership transition, with Carrie Walsh assuming the role of chief executive officer. Walsh brings decades of franchise leadership experience after holding senior executive positions at Subway, Pizza Hut, and PepsiCo, strengthening the company's leadership as it continues expanding one of North America's largest wellness franchise networks.

The appointment reflects Hand & Stone's continued focus on long-term franchise development and operational excellence. Walsh has identified enhancing member value, supporting franchise owners, and elevating service quality as key priorities for the organization. Following the transition, Chairman Todd Leff continues serving in his leadership role after helping guide the company through the executive succession process, providing continuity as the brand moves into its next phase of growth.

Membership-driven franchise systems depend on consistent execution across every location, particularly as networks expand. Gorilla Dash supports that objective through its Knowledge Base, providing franchisees with centralized access to operating procedures, training documentation, service standards, and business guidance. By organizing essential resources within a single platform, franchisors can maintain brand consistency while ensuring owners have the information needed to operate efficiently.

Sustaining long-term customer relationships also requires technology that supports recurring engagement. Gorilla Dash addresses this through its Memberships and Subscriptions feature, enabling franchise businesses to organize membership programs, manage recurring billing structures, and monitor subscription-based services from one centralized system. Together, these capabilities help membership-focused franchise organizations strengthen operational consistency while delivering the reliable customer experience that has become a defining characteristic of brands like Hand & Stone.

Key Facts:

New CEO AppointmentCarrie Walsh will become CEO of Hand & Stone effective July 1, taking over from interim CEO Todd Leff.
Top Franchise RankingHand & Stone is the No. 1 franchise in massage and spa services, according to the 2026 Franchise 500® by Entrepreneur.
Walsh's ExperienceWalsh was interim CEO for Subway and has held senior roles at Pizza Hut, PepsiCo, and Michaels.
Franchise GrowthHand & Stone has reached an all-time high in membership with strong systemwide sales.
Company ExpansionHand & Stone operates over 650 units across 36 states and Canada.

Disclaimer:

If any facts in our articles are incorrect or you would like an article removed please email us at news@gorilladash.com.

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