The home care franchise exceeded its fundraising target at Hampstead Heath while boosting community visibility.
- Walfinch raised £11,607 for the Royal Osteoporosis Society, surpassing their £10k goal.
- Amrit Dhaliwal, CEO of Walfinch, was humorously overtaken by 5-year-old Muhammad during the event.
- Participants included clients, local office owners, and even a dog, Mia, who wore a Walfinch T-shirt.
Walfinch has exceeded its fundraising target at Hampstead Heath, raising £11,607 for the Royal Osteoporosis Society in a community event that drew clients, supporters and franchise teams. The home care brand used the occasion to combine charitable giving with local engagement.
Among the participants were Amrit Dhaliwal, Chief Executive Officer of Walfinch, and five-year-old Muhammad, whose energetic performance became one of the day’s memorable moments. The event also highlighted personal achievement, with Sally and Colleen completing a 2.5-kilometre hill climb supported by their carers.
Other attendees included Kunal Parkash and Sandip Patel, who used the event as part of their preparations for the London Marathon. Mia, a dog dressed in Walfinch attire, added a lighter touch that helped attract attention from supporters across the course.
For franchise networks, community events can deliver value beyond fundraising totals. They strengthen local awareness, reinforce trust and create authentic stories that connect with families and potential customers.
Brands looking to extend that impact online may benefit from Gorilla Dash News, Articles and Blog Posts, which can help transform local achievements into polished digital content for wider audiences. Strong storytelling often allows one successful event to generate value well after the day has ended.
Walfinch’s result was measured in pounds raised, but the broader achievement was demonstrating how franchise businesses can build reputation through visible community action.
Key Facts:
| Fundraising Success | Walfinch raised £11,607, exceeding their £10k target for the Royal Osteoporosis Society. |
|---|---|
| Unexpected Race Outcome | CEO Amrit Dhaliwal was overtaken by Muhammad, the 5-year-old son of a carer, during the race. |
| Inclusive Participation | Clients, carers, and supporters participated alongside regular attendees; includes Sally and Colleen pushed in wheelchairs. |
| Training for Marathon | Kunal Parkash and Sandip Patel used the event as a practice run for the upcoming London Marathon. |
| Animal Participant | Dog Mia attended the event, sporting a Walfinch T-shirt, and gathered lots of attention. |
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