Seniors Helping Seniors has opened a new in‑home care franchise in Woodbury, Minnesota, providing much-needed support for older adults in the east Twin Cities region. The new location is led by local resident and registered nurse Rhonda Arnold, who brings both professional expertise and personal passion to her role. Arnold’s goal is to ensure that seniors can remain in their homes while enjoying companionship, dignity, and meaningful connections with caregivers.
Arnold’s motivation for launching the franchise stems from her own family experiences. She watched her mother care for her grandmother, who battled Alzheimer’s, and saw firsthand the emotional and physical challenges of long-term caregiving. These experiences shaped her understanding of the pressing need for reliable and compassionate in‑home support. Arnold said she wants to address issues such as isolation, depression, and loneliness, creating a model of care that prioritizes both physical assistance and emotional well-being.
The Woodbury branch will serve the surrounding communities, including Eagan, Stillwater, Roseville, and St. Paul. The franchise uses a caregiver‑matching system that pairs seniors with mature caregivers, many of whom are seniors themselves. This approach encourages relationships built on empathy, shared experience, and trust rather than simply transactional care. Namrata Yocom‑Jan, President of Seniors Helping Seniors, praised Arnold for her dedication and said she is well-positioned to deliver the franchise’s high standard of personalized care.
With nearly 70 percent of retirees expected to require some form of long-term care, the Woodbury opening addresses a growing market need. Families in the region can now access services that allow seniors to remain safely and comfortably in their homes while receiving professional support. The franchise model combines community involvement with structured oversight, ensuring consistency and quality across the network.
Arnold views the new location not only as a business opportunity but as a way to give back to the community that shaped her. She said the franchise allows her to create meaningful connections, foster independence among seniors, and bring peace of mind to families. By combining compassion, experience, and community focus, the Woodbury franchise sets a standard for in‑home elder care in Minnesota.
