Franchise Industry NewsGorilla Dash
last yearBurger Urge Flips the Script with 31st Store in Toowoomba
Burger Urge has opened its 31st restaurant in Wilsonton, Toowoomba, strengthening its regional footprint and bringing a touch of 1990s nostalgia to the local dining scene. The new venue created 40 jobs and underscores the franchise’s strategy of pairing cultural identity with community engagement. For the brand, it marks another step in expanding its presence beyond metropolitan centers while staying true to its playful and local-first ethos.