A new collaboration tied to Netflix’s Doozie’s Doghouse brings a limited-time birthday cake and orange swirl, bone-shaped sprinkles and family activities to participating Orange Leaf locations.
- Orange Leaf introduces a new froyo flavor named Doozie's Doghouse.
- Inspired by the Netflix series, the swirl features Birthday Cake and DOLE® Orange frozen yogurt.
- The promotion includes in-store activities such as photo opportunities and coloring sheets.
Orange Leaf Frozen Yogurt is adding a puppy-inspired twist to its fall menu through a collaboration with Doozie’s Doghouse, a new children’s series from the world of Gabby’s Dollhouse. Premiering on Netflix November 9, the DreamWorks Animation companion series follows Doozie, Gabby’s dog-loving younger sister, and her puppy pals. To mark the launch, participating Orange Leaf locations are offering a limited-time frozen yogurt creation inspired by the show.
Available from November 9 through December 31, the Doozie’s Doghouse swirl combines Birthday Cake and DOLE Orange frozen yogurt, topped with white bone-shaped sugar sprinkles. The flavor pairing is designed to evoke the familiar taste of an orange-and-cream ice pop while giving customers a themed treat connected to the new series.
The collaboration extends beyond the menu. Participating restaurants will offer family-friendly activities, including oversized photo standees and coloring sheets, giving younger guests opportunities to engage with the characters during their visits. Erik Jensen, vice president of marketing for BRIX Holdings, which operates Orange Leaf, said the self-serve format gives children a chance to make their own choices and enjoy a sense of independence.
The promotion reflects a broader approach to seasonal restaurant marketing, connecting limited-time products with entertainment properties that already have an audience among families. By pairing a themed flavor with in-store activities, Orange Leaf is creating more than a new menu option. It is giving customers an experience tied to a recognizable children's entertainment brand, although availability may vary by participating location.
For franchise brands, timely communication can help customers discover limited-time offerings and understand where promotions are available. The News, Articles and Blog Posts feature available through Gorilla Dash provides a publishing channel for sharing product announcements, seasonal campaigns and updates across a franchise network. As Orange Leaf brings the Doozie’s Doghouse collaboration to its stores, the promotion offers an example of how entertainment partnerships can support customer engagement and give families another reason to visit.
Key Facts:
| New Flavor | Orange Leaf has introduced a new froyo flavor inspired by the Netflix series Doozie's Doghouse, combining Birthday Cake and DOLE® Orange frozen yogurt with white bone-shaped sugar sprinkles. |
|---|---|
| Launch Date | The new flavor and related activities will launch on November 9 and run through December 31. |
| Doozie's Doghouse | The promotion is inspired by Doozie's Doghouse, a DreamWorks Animation series linking to the Gabby’s Dollhouse universe. |
| In-store Activities | In-store activities include full-size photo standees and coloring sheets, allowing families to engage beyond just tasting the new swirl. |
| Marketing Strategy | The campaign encourages self-service indulgence, with marketing led by Erik Jensen, VP of marketing for BRIX Holdings. |
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