K9 Resorts Luxury Pet Hotel is setting its sights on New England, bringing members of its executive leadership team to Boston on September 16 and 17 to meet with entrepreneurs interested in franchise ownership across the region. The brand, known for its upscale approach to dog boarding and daycare, will host a dinner and lunch at Ruth's Chris Steak House, giving attendees a chance to speak directly with Co-Founder and CEO Steven Parker, Chief Growth Officer Scott Schubiger, and Chief Marketing Officer Dan Wheeler about opportunities to bring the brand to their communities.
Parker, who founded K9 Resorts more than twenty years ago alongside his brother Jason, said the company set out to create a hospitality-driven standard for dog boarding that the industry lacked at the time. He described New England as a natural extension of the brand's established Northeast presence, with meaningful room still to grow across the region.
The K9 Resorts model centers on cage-free luxury suites, premium bedding, indoor and outdoor play areas, and hospital-grade ventilation paired with rigorous cleanliness protocols. That combination of hospitality and clinical-grade care has earned the brand six IBPSA Pet Care Business Excellence Awards and recognition as IBPSA's Top Pet Care Franchise in the Nation for five consecutive years.
For franchise owners, the brand's premium positioning translates into strong unit economics. Top-performing mature locations generate average unit volumes exceeding 2.8 million dollars, according to the company's 2026 Franchise Disclosure Document, with enrichment programming and enhanced services adding revenue beyond standard boarding and daycare. K9 Resorts currently operates 50 resorts nationally with more than 170 additional locations in development, and the company says it remains focused on partnering with experienced operators who understand the long-term value of a premium hospitality business.
Managing that kind of expansion, and the volume of prospective franchisee conversations it generates, is its own operational challenge. Gorilla Dash offers a Recruitment feature designed to help growing brands organize inbound interest, track candidates through each stage of the process, and keep franchise development moving efficiently as a system scales into new markets.


