Zaxby's is continuing its expansion across Tennessee with the opening of its first restaurant in Paris, Tennessee, marking the brand's debut in Henry County. Located at 1328 Mineral Wells Avenue, the new restaurant is scheduled to welcome guests on September 8 and will become the company's 13th location in the state. While the city shares its name with the French capital, this opening is firmly rooted in a local community eager to welcome a new dining destination and employer.
The restaurant is operated by Roost & Rise Holdings, led by CEO Drew Gressett, whose team continues to expand the Zaxby's footprint throughout the region. Gressett said the company was drawn to Paris because of its strong sense of community and believes the new restaurant will become more than a place to enjoy a meal. Grand opening festivities are expected to introduce residents to signature menu favorites, including Chicken Fingerz™ and the brand's well-known Zax Sauce®, while creating opportunities for neighbors to gather and celebrate.
Community leaders also see the investment as a meaningful addition to the local economy. Caleb Grissom, Executive Director of the Paris-Henry County Chamber of Commerce, described the opening as another positive step in the city's economic development, citing the jobs and commercial activity the restaurant will generate. The expansion reflects Zaxby's broader strategy of growing in markets where population growth and community engagement create long-term opportunities for franchise success.
As restaurant brands expand into new territories, maintaining consistent operations across every location becomes increasingly important. Gorilla Dash supports that process through its Knowledge Base, giving franchise teams a centralized place to access operating procedures, training materials, and company updates. By making essential information readily available, the platform helps new restaurants onboard staff more efficiently while ensuring brand standards remain consistent from one market to the next.
The Paris opening underscores how franchise growth extends beyond adding new storefronts. Each location represents an investment in local communities, employment, and customer relationships. For expanding brands like Zaxby's, combining a proven operating model with reliable franchise management systems helps create the consistency needed to support sustainable growth across an expanding network.