Proforma brought a touch of sweetness to Tampa’s Davis Islands as the title sponsor of the 2025 Halloween in the Village celebration, transforming the beloved community event into a vibrant Candyland experience. Now in its eleventh year, the celebration sparkled with color and laughter as families enjoyed candy-themed games, whimsical decorations, and Proforma team members dressed as gummy bears and licorice sticks. The company’s creative approach turned the event into a lively showcase of community spirit and corporate culture.
Vanessa Edwards, Vice President of Business Development at Proforma, said the annual event has become a cherished tradition for employees and residents alike. “Our team looks forward to Halloween in the Village every year,” she shared. “Watching our team members light up as they engage with families and kids is incredibly fulfilling.” Her words capture the heart of Proforma’s philosophy, which blends business engagement with authentic community connection.
Beyond sponsorship, Proforma played an active role in making the event shine. The company provided signage, printed materials, and custom trick-or-treat bags filled with goodies, while employees from various departments came together to build interactive displays and experiences. Gianna Mangino, Manager of Brand Marketing, emphasized that the event represents more than just community involvement. “Participation in Halloween in the Village is about more than sponsorship,” she said. “It’s a celebration of company culture and teamwork.”
As laughter echoed through the decorated streets of Davis Islands, Proforma’s Candyland concept proved more than a festive theme. It reflected the company’s commitment to fostering unity among its employees while giving back to the community it serves. By transforming a local celebration into a shared experience of creativity and connection, Proforma demonstrated how corporate engagement can make a lasting impact far beyond the workplace.