Choice Hotels Asia-Pac Appoints Caillin Flint as Senior Manager of Brand and Franchise Support, Elevating Franchisee Support to New Heights

Choice Hotels Asia-Pac recently made strategic moves by appointing Caillin Flint as the new senior Manager of Brand and Franchise Support. With a remarkable track record of over 30 years in the hospitality and hotel industry, including roles at The Hotel & Wellness Co and Wyndham Destinations Asia Pacific, Flint’s expertise brings a wealth of experience to the table.

Anthony Stanley, the Director of Franchise Performance at Choice Hotels, expressed confidence in Flint's ability to elevate the level of support provided to franchisees. This newly created senior position within the franchise performance unit aims to provide comprehensive support at a higher level.

In his new role, Flint will be responsible for overseeing franchisee support, managing brand initiatives, facilitating the onboarding process for new properties, and ensuring brand compliance. Stanley underscores a focus on optimizing support for franchisees, understanding their unique needs, and driving business growth.

Choice Hotels' growth strategy includes expanding its network by adding new hotels and assisting franchisees in diversifying their offerings. The company has reported significant growth in the Asia-Pacific region, with 28 new hotels and 2,474 rooms added, particularly in Japan.

Noteworthy is Choice Hotels' recent expansion of its investment and development team with two executive appointments. These strategic moves reflect the company's commitment to enhancing support for franchisees and strengthening its presence in the market.