Beyond Juicery + Eatery: How Pam Vivio and Mijo Alanis Blend Success in Michigan's Juicing Scene

Married duo Pam Vivio and Mijo Alanis didn't just blend their lives together, but they also concocted a recipe for success in the form of Beyond Juicery + Eatery. Founded in Michigan back in 2005, this power couple has been squeezing out the competition ever since.

With a focus on cultivating a loyal customer base, Beyond Juicery + Eatery saw its systemwide sales blossom by 6.1% last year. This growth is reflected in the 45 units spread mostly across Michigan, each raking in an average of $875,352 in gross sales in 2023. That's a whole lot of green juice flowing in!

Despite facing the challenges of increased development and operating costs, Pam and Mijo demonstrated their entrepreneurial savvy by turning these hurdles into opportunities to refine their internal processes. These changes, coupled with improvements in food costs and labor efficiencies, have juiced up the brand's profits over the past 18 months.

In a bid to keep their customers coming back for more, Beyond implemented a loyalty program through its app, enticing over half of its clientele to enroll. Talk about blending customer satisfaction with smart marketing!

Offering a menu brimming with better-for-you options such as smoothies, sandwiches, acai bowls, and low-sugar juices with functional benefits, Beyond caters to health-conscious consumers looking to sip on some wellness.

For aspiring franchisees looking to jump on the Beyond bandwagon, the initial investment falls between $416,191 to $532,168. But for those who share Pam and Mijo's passion for the product and a commitment to their community, the fruit of their labor could be oh-so-sweet.

So, next time you're craving a sip of success, maybe it's time to go Beyond Juicery + Eatery and see why this brand is squeezing its way to the top of the franchise game!