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Franchise Brand Homevestors Kicks Off Quirky “Ugliest House” Contest With Charity Twist

HomeVestors has opened public voting for its 2025 “Ugliest House of the Year” contest, selecting 20 nominated homes and offering a $20,000 donation to a winning home’s local Habitat for Humanity chapter. The initiative blends franchise brand visibility with philanthropic engagement. For the franchising sector, the campaign underscores how marketing contests can amplify brand purpose and community impact.