A tribe type says what kind of thing a tribe is — Retail Store, Sales Office, Franchise, Warehouse. A tribe can hold more than one type.
What a type actually does
- It gives you a menu entry of its own, so you can jump straight to just those tribes.
- It defines website fields — the content blocks every tribe of that type has on its web page.
- It defines website menus for those pages.
- It is how nearly everything else targets a subset of your network.
Targeting is the big one
Mailing lists, email campaigns, promotions, social posts, customer buckets and resource collections can all be aimed at particular tribe types. That is how you send something to your retail stores but not your offices.
Website fields
Under Tribe Website Fields you define the blocks of content each tribe of this type will have — a hero heading, an about paragraph, an offer panel. Give each a name, a section such as Hero Banner, a default value and a hint.
Every tribe of that type then gets its own copy to fill in, starting from your defaults. Adding a field later pushes it out to the existing tribes automatically.
Never delete a type in use
Changing a tribe's type
Set it on the tribe's admin settings, or use Add Tribe Types and Remove Tribe Types from the tribe list to do many at once. Attaching a type creates that tribe's content blocks and re-checks which mailing lists it belongs to.