Blocking a number — Gorilla Dash

Blocking is the hard stop. A blocked number is excluded from every campaign, whatever the contact record says.

Blocking versus opting out

	Opt-out	Block
Attached to	The person	The number
Set by	A STOP reply, a form, or by hand	Only by your team
Scope	That contact	The whole organisation
Use it when	Somebody does not want marketing	Messages must never go to this number again

THE TWO ARE NOT LINKED

A STOP reply opts the person out but does not block the number. Unblocking a number does not give consent back. If somebody has complained and you want certainty, do both: block the number and opt the contact out.

Blocking is organisation-wide

ONE TRIBE BLOCKING A NUMBER BLOCKS IT FOR EVERY TRIBE

There is no per-tribe block list. One tribe blocking a number stops every other tribe in the network texting that person too — including tribes that have a perfectly good relationship with them. Make sure your team understands that before giving them the ability.

Doing it

Open the number under Phone Numbers and use Block, or work from the Blocked Numbers screen. Each entry records the reason — manual, opt-out, a provider block, a complaint or a STOP reply — and who did it. Unblocking asks you to confirm, because it re-enables sending across the whole organisation.

What a blocked person looks like in a report

They appear as Opted out on the campaign rather than blocked, and are counted in the sent total. Nothing was sent and you were not charged — the label is just imprecise.

When to block

A formal complaint about receiving messages.
A number that keeps failing and is costing you money.
A number that turns out not to belong to the customer any more.